Flow: CPL

Zip codes are added to creatives section

Facebook Campaign Optimization (Data)

Please append your Facebook campaign with the following on your Ads Manager:

Regular link: use s3

Direct link: use pix_id4
Event: Lead

Google Campaign Optimization: 

Regular link: use s5

Direct link: use pix_id3
Use x to pass gclid
macros for gclid in your pb: #xclid#

Please use s1 to pass subsource

Creatives must be approved with advertiser. Traffic with non-approved creatives won't be paid and affiliate will be blacklisted on advertiser

All new sources get test cap - 10 leads which are getting to pending.

After quality check advertiser approves leads and dedicates daily cap. Quality report is available within a week after test cap is spent

Test leads are strictly prohibited. Please reach out to your AM in case you need a test conversion

Rejection Reasons: Tests, Duplicate, Invalid Contact Info, TCPA Non Compliant, Spanish Speaking Only, Wrong Number, Did Not Apply, Non-homeowners, Spanish Speaking, Commercial Lead, DNC: Do Not Call list, Bad/Poor Credit, Home Not Built, Hung Up On Agent, Incentivized, Mislead/FREE

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