02/17 daily cap is ~50, cc is 2-3

Call limit: ~200

Recommended GEO: US Nationwide ex. CO, GA, ID, ND, OR, RI, WV

Minimal call duration: 90 - 120sec 

Duration - dynamic: offers with 90sec is on the first priority

Tier 1 - 90sec / $58
Tier 2 - $59 / 120s
Tier 3 - 120 sec / $58

Recommended call hours: Monday - Thursday 11:30am – 7pm 

Friday 12pm - 5pm

Time Zone: EST

Concurrency cap: ~ 14 

Call approval/refusal time (hold period): 7 days

GEO: US Nationwide except Idaho, Oregon, Puerto Rico, Virgin Islands and other islands

Definition of a qualified call: Callers interested in debt consolidation/settlement program, having credit card debt.

- Greater than $10,000 - $12,000 in UNSECURED credit card debt. 
- No federal debt
- No student loans
- No business debt
- No Auto Loan
- No Indian tribal loans
- No pay day loans
- No personal loans
- No medical loans (less than 50% of the total debt is acceptable)
- Debt shouldn't be transferred to collections
- Callers must be employed or have income to pay for services.

Allowed types of traffic: Social

Requirements for the ad creatives:
Creative must contain only 10K debt or more
In the ads it's forbidden to use the word eliminate and the phrases and their synonims "eleminate debt", "forgive debt", "get rid of 100% of debt" "program is free for everyone","80%, 90% etc. discount". 
It's forbidden to use any images of politicians or government meetings to avoid callers who think it's a government program.
Don't use pictures of Banks, name of  Banks, checks.
It's strictly forbidden to mention any Personal loans in the ads.

Calls might be refused upon merchant's reporting/tracking system (duplicate, duration discrepancy, non-qualified reasons)

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