Conversion Point: Valid Lead Submit (first name, last name, phone, zip) GEO: US Only Top Performing States - Alabama, Arkansas, California, Georgia, Colorado, Florida, Illinois, Indiana, Kansas, Louisiana, Michigan, Minnesota, Missouri, Mississippi, North Dakota, Nevada, Oklahoma, South Carolina, Ohio Traffic Allowed: Social, Banner, Native, Push, SEO, Search, Brand Bidding No Brand Impersonation No Negative Advertising (Scam, Warning, Danger, etc. language) No Incent No Co-Reg No Survey No SMS No Adult Send ad creatives and LP to AM for approval Forbidden traffic types/false Advertisements Will NOT Be Paid For Fake/false celebrity ads/endorsements are strictly prohibited

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