Category: Home Improvement / Renovation
Traffic allowed: Email, Social, Native, Search, SMS, Display, Push

NET45)
Description
Keep in mind what is required to accept *lead as valid*:

-zip code, preferably to use next states as leads have the best quality here: CA, IL, CT, MA, HI, FL, TX, NJ, AZ
- bank credentials of lead -valid credit score is equal or more than 660
- lead must be a homeowner
- home means house not an apartment
-single homeowner
- electric bill equal or more than $150
- little to no shade ( if user choose shadowed in survey, lead will not be validated)
- valid contact information (Name, surname, email, phone, city, zip code of this)
- age 18 yo + ( best converting age 30-60 yo, gender doesn't matter)
-not a current solar customer
-Invalid lead--> no bankruptcy, no shade on roof
-call center hours are open from M-F 6 AM to 8 PM. Sat & Sun 7 AM to 5 PM (we recommend to send traffic in this time hour)

-Disqualifications:
Test, Duplicate, Invalid Contact Info, Wrong Number, Did Not Apply, Non-homeowners, Power bill must = $150+, Roof shade cannot = Lots, Commercial Lead, Do Not Call List, Has Solar Already, Home Not Built, Bad/Poor Credit, Mobile/Multifamily Residence, Hung Up On Agent, Incentivized, Mislead/FREE, Non-Compliant Leads.
-Valid lead: Homeowner, electric bill greater than $150, little to no shade, valid contact information

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