Name: Waves OTT Android Mobile CPR - India

Channel: Mobile App

Operating System: Android

Incentive: Non-incent

Conversion Type: Mobile CPR

Vertical: Lead Gen IN

Category: Entertainment

Description: Introducing Waves by Prasar Bharati – the app that’s got something for everyone! From the legacy of Akashvani and Doordarshan comes this all-in-one app, bringing the best of India’s entertainment, culture, and stories right to your phone. Whether you’re here for timeless classics, the latest trending content, or something fresh and fun, Waves has it all under one roof.

Conversion Flow:

* User clicks on the tracking URL

* User install the app and open it

* Install postback is triggered

* User register on the app with and verifies with Mobile OTP

* Registration postback is triggered (Payable event)

* Payment will be made only for conversions meeting KPI

Tracking Information:

Frequency - Realtime
Report Frequency: Twice a week
Attribution Platform: Appsflyer
Attribution Window: 30 days
Device & version list: Android & All
Advertiser source: MMP
Validation Period: 30 Days

Promotion Methods:
Content - Allowed
Coupon - Not Allowed
Cashback - Not Allowed
Mobile App - Allowed
Email - Not Allowed
SMS - Not Allowed
Telegram - Not Allowed
Influencer - Allowed
Software - Not Allowed
Media Buying : Search - Not Allowed
Media Buying : Social - Allowed
Media Buying : Native - Allowed
Media Buying : Display - Allowed
Sub-Network - Allowed
Pop - Allowed
Push - Allowed
Video - Allowed
Reseller - Not Allowed
Incent - Not Allowed
Smartlink - Not Allowed
Smartlink - Not Available
SUB1: NA
SUB2: NA
SUB3: NA
SUB4: NA
SUB5: NA

Detailed KPI:

1. GAID IS Mandatory

2. Hard KPI: Install to Registration should be minimum 30% 

3. Billing will be done on AppsFlyer numbers - P360

4. Payable event - af_complete_registration

5. Kindly note: Billing will be applicable only when the below conditions are met. Any event where the Event Value or Event Source does not match the specified criteria will not be considered for payment.

a) Event Value:

* The event must contain prodid (should not be empty).

* Events without prodid will not be paid.

* The event value should strictly be in one of the following formats only:

{"af_events_api":"true","is_paid_subscriber":false,"login_source":"mobile"}

{"af_events_api":"true","is_paid_subscriber":false,"login_source":"email"}
6. Geo Targeting: Pan India

vCommission