Name: Bajajgeneralinsurance.com Term Insurance CPL - India

Channel: Web+mWeb

Operating System: Windows, MacOS

Incentive: Non-Incent

Conversion Type: CPL

Vertical: Lead Gen IN

Category: Insurance

Description: Bajaj Allianz Life term insurance plans are pure protection policies that pay a death benefit to your nominee if an untimely demise happens during the policy term

Conversion Flow:

* User clicks on the tracking URL

* User fills in the 10-field form and clicks on Buy Now

* User verifies their mobile number through OTP

* User fills in the basic details, including their mobile number

* User selects the insurance plan and completes the premium payment

* Conversion is tracked on the client CRM & report will be imported every 48 hours

* Payment eligibility is strictly based on the agreed KPIs.

Tracking Information:
Frequency - Offline
Cookie Duration - 30 Days
Web - Available
Mobile Web - Available
On Page Verification: Mobile OTP
Report Frequency: Twice a week
Validation Period: 30 Days

Promotion Methods:
Content - Not Allowed
Coupon - Not Allowed
Cashback - Not Allowed
Mobile App - Not Allowed
Email - Allowed
SMS - Not Allowed
Telegram - Not Allowed
Influencer - Not Allowed
Software - Not Allowed
Media Buying : Search - Not Allowed
Media Buying : Social - Not Allowed
Media Buying : Native - Not Allowed
Media Buying : Display - Allowed
Sub-Network - Allowed
Pop - Not Allowed
Push - Not Allowed
Video - Not Allowed
Reseller - Not Allowed
Incent - Not Allowed
Smartlink - Not Available
SUB1: Lead ID
SUB2: NA
SUB3: NA
SUB4: NA
SUB5: NA

Detailed KPI:

1. Hard KPI: 2% CVR (Lead to sale) to be maintained, or pro rata billing

2. Age: 24 yrs to 45 yrs
3. Income group: Greater than 5 Lakhs
4. Disposition: Only contactable dispositions where customer has showed interest in buying product to be considered

5. Geo Targeting: Pan India

vCommission