Pixel fires after 5th page submit. Pre-Pop available upon request. Targeting: Best States To Target: RI, MA, NJ, CT, ID, NH, MD, CO, FL, WA, OR, WI, DE, DC, PA, NC, CA ALLOWED DEVICE TYPES: Desktop Mobile (Android, iOS and Windows) Tablet (Android, iOS and Windows) Traffic Types Allowed: Display, Social, Contextual ALLOWED LOCATIONS: United States Excluding: United States - Alabama United States - Alaska United States - Hawaii United States - Kansas United States - Mississippi United States - Nevada United States - New Mexico United States - Oklahoma cap : 100 Conversions (Weekly) Restrictions : - All creatives/assets MUST be marketer approved prior to use, please submit via your Partner UI or get with your partner executive for approval ***ALL CLAIMS/STATEMENTS MUST BE CORRECT AND NOT MISLEADING*** ** ALL CREATIVES MUST USE AT LEAST 2 OF THE FOLLOW WORDS** - Quote, Cost, Price, Savings, Budget, Affordable **Presell requried for Facebook traffic** Partners may not: Include mention of specific promotions (ie: “Buy 1 Window, Get 1 Free”). Include the name, logo, imagery, or likeness of any home improvement contractor, company, or store Reference specific incentives, government programs, grants, ‘hud’, ‘PACE’, low-income housing assistance, or any other selling point that can be deemed objectionable by contractors Use images of people standing in lines Use specific dollar savings amount. (including "Save 100's/1000s etc") Use text that is difficult-to-understand and misleads the consumer in any way Partners may not target ONLY ONE special group for discounts in promotion or marketing materials, (senior pages are acceptable), veterans, low income, or other vulnerable populations targeted SOLELY in any campaign. Suggest that consumers avoid paying their bills for any period of time. Partners may not use or insinuate the below phrases: “Free” “Apply” "Free Rebates" “No Cost” “No Money Out of Pocket” “$0 Cost Installation” “$0 Out of Pocket” “Free windows, solar, HVAC or roofing” “Free Solar Panels” “Go Solar for Free” “No Cost / $0 out of pocket” “State giving away solar panels” “Government giving away solar panels” “Government program” “Windows Program” “Giving Away Windows” “Free Windows” "Save 100's/1000s etc" "Qualify" "Program" (must say service) "Guaranteed" "Pre-screened" "Pre-qualified" "Insured" "Licensed" "Bonded" “Self-Funding” “Financing Available” “Government Scheme” ** Can uses phrases such as “as little as” “may pay as little as” “could save” Traffic Restrictions: - Absolutely no Incentivized traffic or content unlocking - Partners may not use spyware, robots, hidden pictures, redirects, spiders, computer scripts, botnet, or other automated, artificial, or any fraudulent methods in promotion or marketing materials - Partners may not market directly to, nor collect personal information from anyone under age 18. - Partners may not position promotions or marketing materials alongside other products or services that may be confusing to consumers. (For example, a creative for ‘Home Windows’ may not be cross-promoted with a service for ‘Auto Glass Repair’.) - No Trademark or Brand bidding or marketing, including but not limited to search keywords, domains, and contextual pops, and misspellings of trademarks and brand names - No foreign language marketing materials (including pre-sell pages) marketed in the US - No Use of Banned Images - No Use of Celebrities to Falsely Promote an Offer - No Ad Injection - No rebrokering- If using Search, please note that all restrictions of our guidelines apply. You may not advertise on keywords that would not be admissible for other types of campaigns. (i.e. “Free Windows”, “Government Window Grants”, etc.) Creatives : https://drive.google.com/drive/folders/1pdxcpDLT9wpXoNEVuFxw7p-TzS5TlQDt?usp=sharing

Ambalaya