Name: Angel One SMF Android Mobile CPA - India

Channel: Mobile App

Operating System: Android

Incentive: Non-incent

Conversion Type: Mobile CPA

Vertical: Lead Gen

Category: Demat

Description: Angel One Limited is a Fintech company providing broking services, margin trading facility, research services, depository services, investment education and financial products distribution to its clients, on a mission to become the No. 1 fintech organisation in India.


Conversion Flow:

* User clicks on the tracking URL

* User install the app and open it

* Install postback is triggered

* User enter the mobile number and verifies using OTP

* User enter the name & email

* Registration postback is triggered (Basic_Details_Proceed)

* User opens the account by verifies pan and Aadhaar

* Account open postback is triggered (PartyCodeGenerated_S2S) (Payable event)

* Payment will be made on conversion meeting KPI

Tracking Information:
Frequency - Realtime
Report Frequency: Weekly
Attribution Platform: Appsflyer
Attribution window: 7 days
Device & version list: Android & All
Advertiser source: MMP
Validation Period: 30 Days

Promotion Methods:
Content - Allowed
Coupon - Not Allowed
Cashback - Not Allowed
Mobile App - Allowed
Email - Allowed
SMS - Allowed
Telegram - Not Allowed
Influencer - Allowed
Software - Not Allowed
Media Buying : Search - Not Allowed
Media Buying : Social - Allowed
Media Buying : Native - Allowed
Media Buying : Display - Allowed
Sub-Network - Allowed
Pop - Allowed
Push - Allowed
Video - Allowed
Reseller - Not Allowed
Incent - Not Allowed
Smartlink - Not Available
SUB1: NA
SUB2: NA
SUB3: NA
SUB4: NA
SUB5: NA

Detailed KPI:

1. Strictly Non Incent Campaign

2. Billing will be done on Appsflyer report.

3. P360 Enable

4. Geo Targeting: Pan India

5. Soft KPI: Install to basic_details_proceed_click  ≤ 20%.

6. Soft KPI: Install to Partycode_S2S   ≤   6%.

7. Soft KPI: Overview Partycode_S2S to CRM numbers ≤  80%.

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