CarGurus is the #1 visited site for buying and selling new or used cars in the US. Along with their buy or sell options, they also offer auto loans where a consumer can be pre-qualified in minutes.

Geo: US

CPL:

Finance lead - $1.54 per lead

Buy a Car lead - $2.6 per lead

Cookie Duration: 30 days

Lock Period: 45 days

KPI: Qualified leads, converstion rate

!The leads containing invalid information (eg invalid email address, invalid phone number) can be reversed by the advertiser. 

Restrictions: brand bidding, direct linking are prohibited.

Allowed promotion methods: Comparison Shopping, Content, Mobile/Tablet App, Product Review, Social Media, Toolbar

*The advertiser allows certain downloadable software partners.

*Email marketing is allowed. All partners must be Can-SPAM compliant and must contact thier manager prior to running these for suppression lists.

*Affiliates may only promote codes that are provided through the affiliate program. Please note that sales containing a code that is not provided directly from the advertiser may be subject to commission reversals and may result in your removal from the program. 

*Please send your sources for the advertiser's approval

!!! Plase note that the tracking links are generated individually for every affiliate. Please contact your affiliate manager to request your individual tracking link. You can find your individual tracking link in the landing pages section once it is prepared. The use of inappriopriate tracking link can lead to attribution errors. 

*Please note that conversions are uploaded once a week.

*Please focus on Buy leads

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