Ads ARE RESTRICTED/PROHIBITED FROM referencing the following. Failure to comply can result in a 25% scrub of your account: • Use of insurance carrier company names, misspellings or logos (e.g., State Farm, GEICO, Allstate, Liberty Mutual, etc.) • Use of other company brands, logos or trademarks or misspellings such as Costco, Walmart, etc. • Claims of “free insurance,” “zero cost insurance,” or similar false claims • Claims of free gas cards, free gas angles, prepaid cards with customers to spend and/or EBT • Misleading language that could confuse or mislead consumers • Insurance companies scamming people, ripping people off or portraying insurance carriers in a negative way • Alluding to a potential refund, getting cash back or getting anything back that alludes to a refund • No absolute numbers (ex: you could save as much as $600/year is ok, save $600/year is not) • Any copy regarding rates as low as must be done in monthly or yearly increments, not daily or weekly. • Cash, coins or check to be received by the customer (in imagery or words) • DMV images, government symbols or insignia, department of social security or government program • Verbiage of a demographic group (ie: Savings for Seniors, Savings for Veterans, Race, Ethnicity, Gender, etc.) • Non-English language ads • No stealing personal items from the car image or video, it is misleading since car auto insurance won’t cover personal property stolen • Auto no lower than $59/month

Ray Advertising