✅ Allowed Traffic Sources: Email, Social, Native, Google, Display (banner)
❌ No SMS

Recommended drop times: Monday–Friday, 8:00 AM – 7:00 PM EST
Daily cap for new sources: 50 leads/day

What affects CPL: Primarily user intent, but more specifically:
- State (Best performing ones: NY, MA, UT, CA, ID, NJ, VA, CO, AK, NM, WA, FL, MS, OR, TX, MD)
- Age (exclude 65+)
- Number of vehicles
- Whether the user is currently insured
- Whether they own a home

Creative Approval Process:
Before going live, please submit your creatives to your account manager.
* NO Co-Registration Marketing.
* NO Incentivized / Content Locking traffic.
* NO Virtual currency traffic.
* NO use of Rewards of any kind.
* NO promotion via Chat or Private Messages to members/friends on social sites/networks.
* NO use of copyrighted videos on YouTube or any other video/streaming site.
* NO Spam (Email / Web / IM / SMS etc).
* NO promotion on Craigslist or any other classified site.
* NO Bot / Software Generated traffic of any kind.
* NO AdWare / Spyware traffic allowed.
* NO Misleading ads or creatives (All creatives require approval).
* NO bidding on Brand name/Advertiser name keywords in AdWords/Bing/Yahoo/7Search or any other search engines (Brand Bidding).
* NO traffic from other affiliate networks without a written approval in advance.
* NO Substituted Search Engine Results Page.
* NO Bundling of this offer with any other offers signup / installation process.
* Duplicate/invalid leads/installs/sales/conversions will be charged back at the end of the month.

To maximize the CPLs, these are the most important metrics:
- States (NY, MA, UT, CA, ID, NJ, VA, CO, AK, NM, WA, FL, MS, OR, TX, MD)
- 25-64
- User owns multiple cars
- Homeowners
- Currently insured

Tips for Quicker Creative Approval:
1. When a price tag presented - place a disclaimer (*Avg. expenditure $89/mo).
2. No dropping carriers' names.
3. Don't use promising words - Cheapest, Lowest, free, etc.
4. Don't use misleading wording such as: calculating.

AffiliArt