Minimal call duration: 90sec

Call limit: 20 daily 

Call hours: Monday -Thursday: 10am – 9pm
Friday: 10am - 8pm

Time zone: EST

Concurrency cap: 4

Call approval/refusal time (hold period): 7 days

GEO: US Nationwide (ex. Oregon, Colorado, West Virginia, Rhode Island, Puerto Rico, Virgin Island and other islands)

Repeat callers: repeat callers are not paid

Definition of a qualified call: Callers interested in Debt Settlement or Debt Consolidation program, want a free consultation about possible debt help through attorney backend program.

Caller needs to have more than $15K of credit card debt, unsecured personal loans, including credit unions, medical debt and debt private student loans.

Сaller needs to be employed or have a current source of income to make monthly payments.

Not Accepted: Any secured and collateralized debt, Federal debt, such as federal student loans and taxes, Foreign debt, Debt under an EIN number (business account / business credit cards, for example).

Allowed types of traffic: Social, Native, Paid Search, Facebook ads, Snapchat ads, Instagram ads

Definition of non-qualified call: Non US Consumers; Consumers did not meet Minimum Debt or Income Amount requirement;

Call did not meet Billable Duration requirement; Duplicate calls or lead; Incentivized calls or leads:

Consumers that are already enrolled in a program; Consumers that did not want to speak about debt;

Consumers that did not have debt issues or are not able to pay monthly payments.

No Debt, Only Secured Debt, Federal Debt, Looking for Loan, Looking for a check.

Requirements for the ad creatives:
In the ads it's forbidden to use the phrases "eleminate debt", "forgive debts", "get rid of 100% of debt" and the word eliminar.
It's forbidden to use any images of politicians or government meetings to avoid callers who think it's a government program.
Don't use pictures of Banks, name of  Banks, checks.
It's strictly forbidden to mention any Personal loans in the ads.
Creative must contain only 15K debt or more 

Merchant is not allowed to refuse calls

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