Recommended GEO: AL, AZ, AR, CO, CT, DE, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MN, MS, MO, MT, NE, NH, ND, OH, OK, OR, PA, RI, SC, SD, TN, UT, VT, VA, WA, WV, WI, WY
Tiers insured without RTB:
Tier 1 - $36/140sec post IVR
Call limit: 20 calls/day
Call hours: Monday - Sunday 8am-10pm EST
Concurrency cap: 3 CC
GEO: CO, IL, IN, KS, MO, PA, SC, TN, WA
Tier 2 - $36/150sec post IVR
Call limit: uncapped
Call hours: Monday - Sunday 7am-11pm EST
Concurrency cap: 5 CC
GEO: AL, AR, AZ, CO, DC, IA, ID, IL, IN, KS, KY, ME, MO, NE, OH, OR, PA, RI, SC, TN, UT, VT, WA, WI, WY
Tier 3 - $36/160sec post IVR
Call limit: 100 calls/day
Call hours: Monday - Friday 10am - 6pm ESTConcurrency cap: 2 CC
GEO: IL, IN, OH, OR, PA, TN, VA
Tier 4 - $36/165sec no IVR
Call limit: 25 calls/day
Call hours: Monday - Sunday 8
am-8pm ESTConcurrency cap: 3 CC
GEO: AL, AZ, AR, CO, CT, DE, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MN, MS, MO, MT, NE, NH, NM, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
Tier 5 - $27/150secCall hours:
Monday - Saturday 7:00am - 11:00pm ESTCall limit: uncapped
GEO:
CT, DE, FL, MS, SD, WV
Definition of a qualified call: Only insured customers.
Preferred Consumer Profile: homeowner, multiple policies, multi car/ multi driver
Definition of a non-qualified call: uninsured calls, non homeowners, customer service calls, spanish calls.
Tiers uninsured without RTB:
Tier 1 - $20/150sec post IVR
Call limit: 100 calls/day
Call hours: Monday - Sunday 7:00am - 11:30pm EST
Concurrency cap: 3 CC
GEO: AL, AR, AZ, CA, CO, CT, DE, FL, GA, ID, IL, IN, KS, KY, LA, MA, ME, MI, MN, MO, MS, MT, NC, ND, NE, NM, NV, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI
Tier 2 - $19/165sec no IVR
Call limit: 25/daily
Call hours: Monday - Sunday 8
am-8pm ESTConcurrency cap: 5 CC
GEO: AL, AR, AZ, CO, CT, GA, IL, IN, KS, KY, LA, ME, MI, MS, MO, MT, ND, NV, OH, OK, OR, TX, PA, RI, SC, SD, TN, UT, VA, VT, WA, WV, WY
Definition of a qualified call: Only uninsured customers.
Preferred Consumer Profile: homeowner, multiple policies, multi car/ multi driver
Definition of a non-qualified call: insured calls, customer service calls, spanish calls.
Call approval/refusal time (hold period): 7 days
Creatives
- min price of car insurance policy we can mention is $39/mo
Allowed types of traffic: Paid Search, Social, GMB
Restrictions: incentivized, SMS, Bot, RVM, Transfer calls, Rescue calls, email traffic